27 April 2014


I'm spending my Sunday afternoon pottering around the flat in these soft, dusty rose knitted socks I was given at Pure in February. I attended the trade fashion event for the first time and enjoyed discovering loads of new brands, including YAYA, the Dutch label which has been making relaxed womenswear since 1992.

YAYA comfortable knitted socks

Inspired by travels all over the world, the brand's vibe is very laidback with comfortable knitwear, floaty dresses and loose t-shirts perfect for holiday dressing.  Their flagship store looks lovely too.

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