Canadian model Jessica Stam wears the collection in The Edit feature
PETER PILOTTO FOR TARGET
4 February 2014
London-based brand Peter Pilotto's limited edition collection with American retailer Target hits stores and Net-a-Porter on 9 February. I'll be taking this high/ low collaboration as an opportunity to stock up on the award-winning design duo's colourful digital prints and summery, sports-inspired ready-to-wear, from dresses to swimwear, at high street prices.
Designer Chris De Vos says “it is exciting that we can reach a whole new generation of women, because people don't just wear high fashion now, they mix it with high street, as we call it in the UK.” I just hope the quality is acceptable and I manage to get my hands on some before the whole collection sells out, I expect, within an hour of launching... Set your alarm.