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VEVIE ACTIVE

31 July 2013

I've recently discovered a new British sportswear label called Vevie, which manufactures a small capsule collection of stylish women's activewear and swimwear using luxurious performance fabrics in flattering, feminine cuts with subtle brand detailing.


Caroline Greenslade, the brand's founder, has been creating lingerie, swim and sports designs throughout her career - after finishing her Contour Fashion degree at De Montfort, she went on to design for Marks & Spencer, Agent Provocateur, Debenhams, Playtex and Heidi Klein before starting Vevie in 2012.  All of the garments are designed in Great Britain at their London HQ and manufactured in Europe (big fan of that), ensuring good quality products and a clear conscience with decent working conditions and pay for all the factory workers.


I've been cycling and jogging in the fitted Brunswick Satin Ruched V-Neck Top and tight Satin Ruche Leggings, made from a breathable, lightweight microfibre with flat-lock stitching and slim zipped pockets for smooth seams and 4-way stretch to increase movement and flexibility.  They're quick dry, moisture-wicking and feel silky soft.  I particularly like the low-key branding as an antidote to the obsession with labels and logos within the sportswear market, plus the tailored fit and luxe feel of the garments is far better than gym gear from all the big hitters. Definitely one to check out if you're looking to freshen up your workout wardrobe.

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